Category Archives: Technology

2040, emissions, N0x, electric cars, EV, alternative fuels, DriveWrite Automotive, motoring blog, car blog, lifestyle auto, Rosedale leasing

2040: Yes, But Have They Thought It Through?

Following the government’s announcement that the sale of petrol and diesel cars must stop after 2040 a taxi driver was interviewed by some television Johnny. He was broadly in agreement with the idea but wondered how taxi drivers – for example – would manage given the EV range issue as it stands today. Continue reading

driving standards, laws, driving laws, uk roads, road law, road safety, DriveWrite Automotive, motoring blog, car blog

Driving Standards Down The Drain

Recently a report noted that some children don’t know that chips are made from potatoes. A quick butcher’s on the internet showed that this should come as no surprise. Pork comes from pigs they are astonished to learn and what are tomatoes exactly? On the very first search page without any effort, reports on the ignorance of children when it comes to food dated back to 2012. The surprise is that in the intervening five years, although the issue is much discussed, nothing has actually been done to change things. Sounds wearingly familiar doesn’t it? Continue reading

road safety, car blog, motoring blog, DriveWrite Automotive, automotive blog, police, speed cameras

Road Safety & The Police

Road safety matters which is why I’m on this one again. Here, in the mighty metropolis where I reside, there is a partial ring road around the huge housing estates and general suburbia. It is festooned with traffic lights and roundabouts and has a forty mile per hour speed limit. I hate it. Continue reading

Mediaworks, car industry, motor industry,digital automotive review, DriveWrite Automotive, motoring blog, car blog

Automotive Industry Digital Marketing Review

A White Paper has been prepared by Mediaworks to analyse the current digital landscape in the automotive sector. In it, they examine key digital metrics and have established the automotive brands with the strongest digital profiles.From virtual showrooms to a new breed of well informed customers, digital has already altered the automotive sector — and the industry’s dependence is expected to grow in the coming years.

In 2016, the number of new cars sold in the UK reached an all-time high. According to figures from The Society of Motor Manufacturers and Traders (SMMT), 2.69 million cars were registered — up 2% on 2015’s performance. Although largely attributed to fleets, private car sales still remain historically high at 1.2 million.

The White Paper offers actionable advice and invaluable industry insights making it essential reading for digital marketing managers and personnel and, indeed, anyone who works in the automotive sector. The Paper can be downloaded free of charge HERE.

Technology, car tecnology, autonomous cars, computers, DriveWrite Automotive, motoring blog,car blog

The Technology Machine Stops. Again.

Call me paranoid but the one thing that worries me about technology is people. Let me explain: A couple of weeks back the NHS and a lot else crashed because some pointless, swivel-eyed cretin though it would be funny to disrupt the world. In the UK the sick, halt and lame had their appointments delayed and there was much pandemonium and it was all down to cheapskate thinking and the retention of outdated technology. Continue reading

car magazines, motoring, cars,periodicals, print, reading, magazines, DriveWrite Automotive, motoring blog, car blog

The Demise Of Our Car Magazines

The other day a friend gifted me with two magazines dating from the 20th Century. One was a 1958 copy of The Motor, featuring the 1958 Motor Show from Earls Court; the other a 1972 copy of Motor that reported on that year’s Le Mans race when the motor racing world lost the great Jo Bonnier. Continue reading

Elon Musk, Tesla, glass battery, neural lace, DriveWrite, automotive, motoring, cars, blog

Elon Musk: Saint Or Sinner?

Growing up from childhood with a name like Elon Musk must imbue the name-holder with a certain degree of self-confidence in the sense that the global schoolboy is not going to let that one go without a crack at a spoonerism or anagram. In the case of today’s Elon Musk, that is certainly the case. Continue reading

diesel, emissions, pollution, DriveWrite Automotive, motoring, car, blog

Diesel: Is It The End?

Twenty years ago the car buying public were encouraged to buy diesel vehicles to help save our embattled environment. How naive we were back then; how innocent. Why, we even voted Labour if you can imagine it! It won’t be news to anyone that this was not the greatest idea after all as it has caused an increase in diseases from asthma to cancer, allegedly driven vast numbers of folk to an early grave and sent up air pollution in our cities to levels even higher than the hot air that emanates from Parliament. Which is to say a lot. Continue reading