Tag Archives: car advertising

About Irritating & Inconsequential Car Advertising

Manufacturer car advertising is always rich in hyperbole, we understand that; but there is a limit. When the latest advertisement for the new Renault JamJar comes on the television the background slurping noise that you may faintly hear in the distance is the sound of my heart sinking. We are asked to believe that this clearly wealthy, attractive yet divorcing couple will swing around in the road and go to their ‘beach house’ – which is in fact a bijou villa somewhere wonderful – for a bit of post-marital nookie. Continue reading

cars, automotive advertising, car ads, DriveWrite Automotive, car blog, motoring blog

Cars & Advertising: Make It Stop.

A company has employed professional man-candy Johnny Depp to be ‘The Face Of’ a scent for men. In it he encounters a commuting buffalo, does some digging and and stands in the wilderness with a thousand-yard stare. What does this tell you other than the advertising ‘executive’ who came up with this tosh presumably has a mentality that makes Ronnie Pickering seem like a dangerous intellectual. Welcome to the world of advertising. Continue reading